I was always the “Math Kid.” Growing up, I loved numbers. Logic, patterns, equations—they made sense to me. But as I got older, I discovered a different kind of pattern: Storytelling. I fell in love with cinema. I went to film school, ready to spend my life behind a camera, crafting narratives that moved people. […]
Why I Left the ‘Big Agency’ World to Build the Only Team with Real Skin in the Game Read More »
I am going to say something that might get me banned from a few marketing conferences. Most “Full-Service” Digital Marketing Agencies are designed to fail you. If you are a business owner paying ₹50,000, ₹1 Lakh, or even $2,000+ a month to a big, fancy agency, you probably feel a familiar frustration: I know
I want you to visualize a bucket. Your goal is to fill this bucket with water (Revenue). You hire an expensive agency, and they turn on the firehose. They pour gallons of water—Traffic, Clicks, Impressions—into your bucket. But there’s a massive problem. The bucket has holes in the bottom. The water pours in, swiirls around
Traffic is Useless if Your Bucket is Leaking: How to Engineer an Irresistible Offer Read More »
If your SEO strategy in 2025 is based on “Keyword Density,” you might as well be sending a telegram in the age of WhatsApp. It’s harsh, but it’s true. Most business owners (and sadly, most agencies) still view Google as a library card catalog. They think if they type the word “Best Pizza” onto a
Why “Keywords” Are Dead in 2025: The Rise of Semantic SEO & Entities Read More »
Let’s be real for a second. If I gave you ₹100 and told you that for every ₹100 you give me, I’d give you ₹500 back—how many times would you give me that ₹100? As many times as possible. You would empty your bank account. You would borrow money. Because it’s a guaranteed money-printing machine.
You Can’t Scale What You Can’t See: Why 90% of Business Owners Are Marketing Blind Read More »
“SEO is dead.” I’ve heard this phrase every year since 2015. First, it was Voice Search. Then it was Featured Snippets. Now, it’s the big one: Artificial Intelligence. With the rise of ChatGPT, Claude, Perplexity, and Google’s own AI Overviews (formerly SGE), business owners are panic-selling their SEO strategies. And the data looks scary. Gartner
